Whether you are a business leader, an HR professional, a procurement specialist, or a business coach, this guide provides insights and clarity that help you navigate in the foggy world of business coaching.
Reading this book, you will learn:
- When to use coaching in your business
- Who to provide to coaching for
- How to find the right coach at the right price
- How to manage the coaching process to deliver business value
- When to stop using a coach
- How to get extra value from your community of coaches
- How to utilise coaching as a strategic business intervention
- Where to find tools and resources to implement this in your business
About The Authors
Brian Wishart has managed the coaching investment and process as HR Director within BP. As an HR professional turned consultant and business coach, he is able to identify the blind spots in procurement and management of coaching and has successfully implemented methods to generate bottom line business results.
Clare Moore has brought her insights from the difficult world of managing customer relationships in British Airways and Telecoms to provide a business and customer focussed approach to coaching. She has already tried and tested this approach in her successful consultancy and coaching business, across a broad range of clients.
Testimonials
“This highly useful book provides a step by step guide to choosing and hiring coaches, highlighting best practice and pitfalls and exploding a few myths along the way. Supported by a variety of very pertinent case histories, the text is easy to follow, clear and practical. A valuable addition to the HR executive s library, the book will also prove helpful information to coaches wishing to increase their activities in the corporate sector.”
Carol Wilson, MD Performance Coach Training Ltd, Head of Accreditation Association for Coaching
"An invaluable and timely guide for all business people who need to get to grips quickly with how coaching builds high performance in your organisation"
Howard Nelson, Transformation Executive, IBM Corporation
"It is excellent to find a practical book that actually sees the importance of the business context in providing value from coaching and not a simple focus on the individual.”
Mike Conway, VP Resourcing and Development at Royal Dutch Shell
"A pragmatic book that shows that coaching needn’ t be fluffy but can be both measured and transformational"
Sean Weafer, Founder member and Honorary Vice President of the Association for Coaching , London.
"In a frantic world where coaching is growing exponentially this is a very timely guide to help busy people get to grips with what they need to know to achieve value from coaching.”
Ian Hunter, Founding Partner of Orion Partners, and author of The Seven Steps of Executive Coaching .



